Points Per Deliverable

Deliverables Units Points
SM Account Setup 1 Channel/1 Account 250
SM Account Update 1 Channel/1 Account 150
Digital/SM Post Content  1 Post20
SM Caption’s Content 1 Post 40
Digital/SM Post Design 1 Post50
Digital/SM Designed Story 1 Story 30
Digital/SM Story Adaptation1 Story 20
Content Creation (Blogs/Translation/PPT …) 500 Words 100
Logo Design 1 Logo 2500
Logo Uplift 1 Logo 1000
Branding Guidelines1 Guideline Booklet 500
Brandbook 1 Brandbook 3000
Presentation Design 1 Slide40
Presentation Uplift 1 Slide20
E-Book/Freebie (content) 1 Page 50
E-Book/Freebie (design) 1 Page 30
E-book/Freebie Cover Design 1 Cover 50
Offline Design 1 Design 70
Offline Design Adaptation 1 Design 50
Brochure Content 1 Page 70
Brochure Design 1 Page 50
Company Profile Content 1 Page 70
Company Profile Content Uplift1 Page 50
Company Profile Design 1 Page 50
Company Profile Design Uplift1 Page 30
Packaging Design 1 Design 1000
Packaging Adaptation 1 Design 300
Photoshoots 1 Hour/ 1 Location 1000
Picture retouching 1 Picture40
Video Editing 30 Secs500
Gif Creation 1 Gif150
Motion graphic 30 Secs1500
Video Shooting 1 Hour/ 1 Location 1000
Video/Voice Over Script 30 Secs100
Voice Over30 Secs200
Logo Animation 1 Animation 150
Sales Copy 1 Page 600
Webpage Content 1 Page 70
Webpage Design 1 Page200
Webpage Development 1 Page200
Funnel Structure 1 Funnel 1500
Funnel Simulation 1 Funnel 500
Popup Content 1 Popup 30
Popup Design 1 Popup 50
Popup Development 1 Popup 80
Email 1 Email 40
Email Newsletter 1 Email 40
Email Automation 1 Email 50
Email Automation 1 Workflow 300
Email Outreach 1 Campaign 800
Chatbot 1 Block40
Chatbot 1 Workflow 400
SM Outreach 1 Sprint500
SM Management 1 Sprint 300
Ad Campaign Creation 1 Campaign 800
Ad Campaign Management 1 Sprint / 1 Campaign 300
Meetings 1 Hour700
Market Research (Qualitative & Quantitative) 1 Unit 1200
Communication strategy 1 Unit 1000
SWOT 1 Unit 300
Segmentation 1 Unit 400
Customer Journey 1 Unit 800
Avatar / Persona’s Identification1 Unit 800
Needs & Wants 1 Unit 400
Competitive analysis 1 Unit 800
Marketing Mix 1 Unit 400
Product Development 1 Unit 750
1 Page Marketing Plan 1 Unit 1000
Marketing Timeline preparation 1 Unit 500
Campaign Planning 1 Unit 1000
Campaign Management 1 Unit 1000
Additonal Work Not Mentionned 1 Working Hour 300
Social Media Strategy 1 Strategy 1000
SEO Setup 1 Website 700
SEO Management 1 Sprint/ 1 Website 700
SM report 1 Report 500
Media Buying Report 1 Report 500
Marketing Report 1 Report 1000

– The decision on how to spend these points will be made by JMH and the Client together based on each sprint’s needs during the sprint planning.

– If however, during any month, either the Client or both Parties decide to spend beyond the monht’s allocated points, the maximum points that must be spent is 10% of the monthly allocated points as these points will be deducted from next month’s points.

– If the monthly allocated points were not fully spent, the remaining points will be allocated to the following month.

– If, during the sprint, a task gets cancelled by the Client, its respective points will be deducted from the balance as if the task was completed.

– Points will only be deducted from the balance when JMH delivers the first draft of any task.

– Every task is subject to two revisions within the accounted points. Every two additional revisions will be subject to deduction in points that total half of the respective task’s points.